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As we all know, Chery has two major brands, Xingtu and Jietu, among which Xingtu is a high-end brand that Chery strives to build, aiming at enhancing the overall brand image of Chery Group. Not long ago, Chery Holding Group listed Starway Eta Ursae Majoris, released Chery Tiggo 9 and Jetway Traveler. Unexpectedly, the prices of these three cars have not been opened, and there is a strong competitive relationship between them. In people’s eyes, other brands are killing each other, while Chery is killing itself.

Since Starway is a high-end brand of Chery, it has to keep a distance from Chery, such as Toyota and Lexus, Volkswagen and Audi. At present, Starway’s products include Zhuifeng, Lingyun, Eta Ursae Majoris, Lanyue, etc., with prices ranging from 100,000 to 250,000 yuan. Theoretically speaking, the target of Xingtu brand should be Lingke and Wei brand, but the price of others has exceeded 300 thousand, and Xingtu is still hovering in the price range of more than 100 thousand yuan. In the long run, it will inevitably go against Chery’s advanced high-end.

However, Jietu’s positioning is more clear. It seems to be lower than Chery’s brand and holds high the banner of cost performance. The core technology of Jetway comes from Chery. Whether it is the engine, gearbox or chassis, Jetway is almost the same as Chery. However, all the models that have tested Chery and Jietu know that Chery’s driving quality is obviously better, mainly reflected in the matching of engine and gearbox and the adjustment of chassis. This may be because Chery uses parts with higher prices and better quality. In short, if you can buy Chery, don’t buy Jetway.

Is Starway short of technology? Obviously not. I believe everyone knows that Chery is a joint venture with Jaguar Land Rover, and many technologies and engineers of Starway are from Chery Jaguar Land Rover. Secondly, Chery gives priority to supplying the best things to Xingtu. For example, the popular 2.0T engine has a maximum power of 261 horsepower, a peak torque of 400 Nm, a thermal efficiency of 38.2%, and the maximum torque speed can be extended from 1,750 rpm to 4,000 rpm. Although Chery and Jetway also have 2.0T engines, they are essentially different. They only need to fill 92 # gasoline, and their power is slightly lower, just like the EA888 2.0T engines of Volkswagen and Audi.

However, Starway still can’t throw away the banner of high cost performance, but obviously it has the strength but has to take the affordable route. At present, Chery’s self-developed transverse 8AT gearbox, code-named (FA840), has been able to be assembled on the car, but the newly listed Eta Ursae Majoris just doesn’t need it, and still uses the Magna seven-speed wet dual clutch of Chery. In people’s eyes, even if Aisin 8AT is adopted, people can feel thoroughly remoulded, just like Lectra. In addition, high-end luxury cars are characterized by front double wishbone suspension and longitudinal rear drive, which are not available, so it is difficult to reflect the attributes of high-end cars.

It can be seen that the Star Road is only very solid in materials, and everything that is visible to the naked eye is perfect. However, it is a veritable family car in its bones, just better than the same class! In short, the texture of Xingtu is stronger than that of Chery, and the texture of Chery is stronger than that of Jietu. Therefore, if Starway wants to move towards the high-end and compete with the existing luxury brands, it must come up with some real skills, such as the rear-drive platform, or the front suspension with double wishbone structure, and a better gearbox, etc. Only by essentially distinguishing from Chery models can the price be further opened.

At present, new technologies represented by generative artificial intelligence have spawned new cultural productivity, which is inciting cultural changes and promoting the innovative application of AI+ cultural Internet. In actively competing for new tracks such as digital culture, meta-universe and intelligent terminals, the cultural industry focuses on "algorithm innovation+scene empowerment" and prospectively lays out new areas and new tracks for future cultural development such as digital intelligence era, big reading era and future intelligence, which will bring key increments to high-quality development.

Cultural computing power will become the key development force.

The key reason why generative artificial intelligence can have a great impact on the development of the whole cultural cause is that the big model is promoting key innovation. China’s cultural information has a large amount of data, complex types, wide dimensions and diverse levels, which provides important conditions for the development of generative artificial intelligence in the cultural field.

The so-called cultural computing is a technical means to use social computing, big data, artificial intelligence and other technologies to cross and integrate with humanities and history, realize the excavation and dissemination of cultural content, promote digital humanities research, and promote cultural prosperity and development. The innovation and development of cultural undertakings focus on the training and application of advanced artificial intelligence models, which will effectively support the rapid development of generative artificial intelligence in China cultural undertakings.

As the key development force of digital culture, computing power has formed a new pattern of cultural innovation and opened a new track for cultural computing power network. It is a new cultural productivity and development force that integrates information computing, data storage and network carrying in the development of cultural digitalization. In 2018, the first China Cultural Computing Conference was held. Some scholars believe that this marks the "comprehensive start of systematic research on cultural computing in China". Generative artificial intelligence is empowering cultural computing power and consolidating the cornerstone and base of high-quality cultural development.

According to the evaluation report of International Data Corporation in 2022, the computing power index is promoting the continuous growth of the country’s digital economy and gross domestic product, including general computing power and special computing power. Therefore, the improvement of cultural computing power will promote the reform of cultural supply side and the improvement of cultural service power. The development of generative artificial intelligence model needs cultural computing power to keep pace with the times. From the perspective of computing power platform, it needs to improve the computing power with ultra-high computing density, ultra-large-scale computing power and ultra-fast training speed. Generative artificial intelligence needs to build a wider computing power network in time and space, so that computing power can break through the limit of cultural single point performance and provide a larger, more efficient and more ubiquitous computing power supply scheme for the digital intelligent transformation of cultural institutions.

The connotation of computing power network is embodied in the following aspects: adjusting computing power by network, integrating computing power by network and strengthening computing power by network. Through the perception, reach, arrangement and scheduling of computing power by communication network, at any access point of computing power network topology, it can provide users with flexible, real-time and intelligent matching of computing tasks and provide the best computing power resources, so as to meet the multi-party computing power demand at any time and any place and achieve the goal of improving and optimizing cultural service power by data computing power. Through the digital China strategy, we have promoted the industrialization of R&D and cloud network integration of the software and hardware infrastructure of computing network with large computing power, high performance, low power consumption and high reliability. Some scholars have pointed out that the transformation from computer network collaboration to computer network integration to computer network integration is improving China’s independent innovation ability and international competitiveness, thus helping China win the initiative in the global high-tech cultural competition.

At present, the total scale of computing power in China has reached 180EFLOPS, ranking second in the world, with a storage capacity of more than 1000EB；; There are more than 6.5 million standard racks of databases in use and more than 20 million servers. There are 79 large-scale models with 1 billion-level parameters and above in China. With the initial formation of the ladder supply system of computing infrastructure in China, the integrated application system of "computing, storage and transportation" is gradually being built. All these provide a foundation for the new development of cultural computing power under the new track of generative artificial intelligence, and also show the great power of cultural innovation and high-quality development in generate, providing a new technical environment and foundation for China’s cultural undertakings to rank among the top in the world and form the oriental growth pole of world cultural development.

Improving the ability of data science in realizing its own iterative evolution

Computing power is based on data. In October 2019, the Fourth Plenary Session of the 19th CPC Central Committee added "data" as a factor of production, reflecting the important role of data in the era of digital transformation. The implementation of digital China strategy needs high-level data element configuration to improve data science ability, and the development of high-quality cultural digitalization is inseparable from high-quality cultural data governance. The proportion of artificial intelligence used in China and the huge amount of data generated will make China the largest data circle in the world. Therefore, we should activate the potential and value of cultural data elements through high-quality cultural data governance.

In the process of mass data generation, data science ability should be planned as the strategy and core ability of cultural institutions’ innovation and development. The large-scale application of artificial intelligence is unstoppable, and the lack of computing power of existing artificial intelligence is an urgent problem to be solved. In the development of cultural undertakings, the efficient storage, processing and presentation of multi-source heterogeneous data in national cultural venues in provinces, cities and counties will be accelerated through generative artificial intelligence, which will change the past lack of data analysis support and rely only on some experience to analyze and study the history of cultural undertakings. Using the pre-estimated results of system simulation and integrating multi-group, multi-scene, multi-time and multi-probability simulation processes will greatly improve the efficiency of cultural decision-making and reduce possible costs, and take the lead in realizing cultural decision-making in the national strategy of building a digital twin city according to local conditions.

In the face of cultural data such as cultural space places, cultural service groups, cultural service contents, cultural creative products, and cyberspace traffic, it is necessary to continuously improve the ability of collection and integration, the ability of data analysis and mining, optimization and screening, and application modeling, and obtain the corpus, data and analysis results needed for high-quality development through the targeted model of generative artificial intelligence, so as to provide scientific predictions and decisions for the development of cultural undertakings and realize the integration and innovation of cultural services empowered by generative artificial intelligence.

Under the environment of integration and platformization of general tools of generative artificial intelligence, the new fields and new tracks generated by it will benefit the general public, thus enhancing the sense of cultural acquisition and happiness. However, it should be noted that in the process of empowering cultural undertakings with generative artificial intelligence, in order to overcome the problem of single-point application and individual development, generative artificial intelligence should run through the whole life cycle of cultural service system, such as creative production on the supply side of cultural products, interactive feedback on the demand side of cultural services, and dynamic flow of cultural service space. In the top-level design, the overall layout and coordination of cultural computing resources should be strengthened, and the comprehensive supply capacity of cultural computing power should be improved, so that massive and complicated cultural data can be visualized through the new technology of generative artificial intelligence.

A new high-quality development channel for the transformation of cultural space from batch to digital intelligence

At the moment when high-quality development has become the primary task of the development of cultural undertakings, the new cultural productivity will empower the high-quality development of cultural undertakings. No matter whether it is a library, a cultural center or a museum, whether it is a folk art song and dance or a music painting, it is facing the proposition of batch transformation to digital intelligence to achieve high-quality development.

With the transformation of digital intelligence of cultural institutions, all kinds of heterogeneous data will continue to precipitate, and the portraits of users obtained by cultural service subjects will be clearer. In the process of this change, the main body of cultural services should consider how to provide more services needed by readers and users. In the new development environment, people’s cultural consumption habits are changing, and the functions of cultural service subjects have developed from simple reading and viewing to more social spaces and more personalized cultural experiences. Cultural service subjects embrace generative artificial intelligence and form large-scale applications, which will open a new era for the development of digital intelligence culture.

The real number intelligence is based on the data collection of real scenes, through intelligent analysis and mining, and constantly optimizing service items and service products through self-learning to adapt to various cultural service scenes, so as to enhance and improve service quality. In this development process, how to build a national integrated computing network platform based on the construction of smart cultural venues will be put on the agenda. Generative artificial intelligence will realize the efficiency change and dynamic change of cultural undertakings to promote quality change, which is obviously the road of batch digital intelligence transformation and high-quality development innovation for future-oriented cultural institutions.

We should strengthen the awareness of opportunities and risks.

The new technology represented by generative artificial intelligence is developing with each passing day, so we should think calmly, deal with and avoid all kinds of risks it is bringing. To enhance the awareness of opportunities and risks, we should not only accurately recognize this great change, but also move forward with a scientific and rational attitude. At the same time, we should take the initiative to follow the trend, firmly grasp and make good use of this new strategic opportunity, and be good at turning crises into opportunities and capturing and creating opportunities for the development of cultural undertakings in all kinds of risk difficulties.

(A) all kinds of risks brought by generative artificial intelligence

In the development of generative artificial intelligence, we should effectively improve the ability of strategic thinking, dialectical thinking and rule of law thinking, and correctly understand the dual attributes of generative artificial intelligence.

Generative artificial intelligence not only brings unprecedented opportunities for innovation and development to cultural undertakings, but also forms various risks in many aspects. The risks brought by generative artificial intelligence include, but are not limited to: the process of generative artificial intelligence intensifies the risk of data leakage between individuals and countries, personal privacy is violated due to the collection of personal data, face theft, voice fraud, infringement of intellectual property rights, data and authority are monopolized by large enterprises, and international data ecological security governance is facing unprecedented challenges. In addition, generative artificial intelligence will also bring about problems such as the conflict between human rights and robot rights, the remolding of social morality and ethical norms.

(2) Actively respond to the challenge of generative artificial intelligence with the change of cultural training.

The basic connotation of new quality productivity is the leap of laborers, labor materials, labor objects and their optimized combination. Among them, the laborer is a core element. It is obvious that the new cultural productivity has changed and will change the demand for talents in the cultural industry.

For cultural workers, it is necessary to cultivate and enhance their self-skills and knowledge renewal ability in training. The training focus should be on cultivating cultural practitioners with curiosity and innovative spirit, interdisciplinary and interdisciplinary cross-disciplinary ability, and social communication ability to communicate and exchange emotional intelligence, especially the problem-solving ability in the face of various intertwined complex phenomena, human-machine integration and cooperation ability, continuous knowledge innovation and mode renewal thinking and ability, so as to provide richer possibilities and all-round development support for cultural managers and practitioners. In the training and study of cultural education, we should increase the knowledge reserve of future cultural development, change the so-called standardized training mode that is too single and "one thousand people have one side", cultivate the learning and thinking ability of cultural practitioners to adapt to and adapt to technological changes and constantly update their skills, so that the vast number of cultural workers can become individuals with unique skills and unique inspiration.

For the teachers of education and training in the cultural industry, it is necessary to form a brand-new knowledge structure that integrates education and information technology. Through the new cultural App and development platform, relevant tips are formed in human-computer interaction to help cultural practitioners generate more perfect cultural service content and products through the tools and methods of generative artificial intelligence. It should be pointed out that we can’t trust or rely too much on generative artificial intelligence, because it is likely to cause various kinds of work or psychological harm to people. For example, the development of "human-like" brings anxiety and worry to people’s psychology, which may stimulate or trigger immoral behavior, form a digital intelligence gap in artificial intelligence, and the excessive use of generative artificial intelligence will affect the formation of critical thinking, and so on. These potential risks need to be paid attention to in cultural education and training to avoid its possible negative effects.

(C) always put the human factor in the first place

In the continuous evolution of new technologies, is there any wisdom that can change constantly? To answer this question, we need to always put the human factor first. Because there will be errors in the content generated in the synthesis of huge amounts of data, the identification of the authenticity and the judgment of infringement ethics of cultural and scientific research products formed through editing and assembly, plagiarism and manuscript washing have to rely on human wisdom.

With the development of generative artificial intelligence, natural language processing in the cultural field is also undergoing tremendous changes, and its development trend is forming a symbiotic form of human natural language and artificial intelligence language. Because there are many and miscellaneous sources of existing research data, when high-quality and low-quality data are mixed together, artificial intelligence can easily learn "wrong data", which is wrong at the beginning, which will naturally affect efficiency and even accuracy, and intelligent recommendation algorithms can easily form an information cocoon with single and one-sided knowledge, which needs to play an irreplaceable role in human brain wisdom. Human-computer collaboration is undoubtedly the future development trend. At the same time, generative artificial intelligence also causes more problems in the reality of human body, voice and image, which requires technology and human wisdom to distinguish.

Under the background of great changes in the past century and the continuous updating and iteration of the new generation of information technology, the boundaries of generative artificial intelligence are constantly expanding, which will have a far-reaching impact on data security and even national cultural security. Therefore, it is necessary to reconstruct the generative artificial intelligence ecosystem in the national cultural field, achieve innovative breakthroughs in artificial intelligence algorithms, further strengthen data security and algorithm supervision, actively participate in the governance of international data ecology, and promote the formation of a community of world data ecological security governance.

Generative artificial intelligence is rapidly incubating the big model of this industry in the cultural field, and can be efficiently applied to various institutions and service scenes in cultural industries such as libraries, museums, art galleries, operas, music, dances, dramas and intangible cultural heritage. The rapid iteration of the new generation of information technology has promoted the development of new cultural productivity, and any new format generated from it is a process of continuous cultivation. This will constantly lead to changes in the development mode, development motivation, development field and even development quality in the cultural field, thus promoting high-quality development in the cultural field.

(The writer is a researcher at Institute of Information, Shanghai Academy of Social Sciences.)

Editor-in-Chief: Wang Zhen

Text editor: Wang Zhen

Author: Wang Shiwei

Source of the title map: upper view of the title map

Photo editor: Yong Kai

1905 movie network news On November 23rd, the parent-child animated film released a "superstar debut" version of the preview and role poster, and Purdy, a dog who loves music, issued a "dream pursuit" declaration. In the film, he and his partners will form a "blue light" band to start a joyful musical adventure, and the film will be released nationwide on December 11th.

In the "Superstar Debut" version of the preview released by the film, Purdy, a dog who loves music, appeared to explain his mental journey. Purdy’s passionate declaration of "chasing dreams" and dynamic music filled the atmosphere of the "music party".

At the same time, the cute shapes of Purdy and his partners also doubled the joy of this feast. As can be seen from the preview, the animation production level of the film is good, and both China’s creation and international operation guarantee the quality of the film, making this film a "benchmark for Chinese parent-child animated films".

In a group of role posters exposed at the same time in the film, all the members of the "Blue Light" band appeared. Purdy, the lead singer, the drummer and the bassist have their own roles. With musical dreams, they vowed to bring an unforgettable "music party" to the audience.

At the same time, there are also "domineering" record company owner Mr. Liang, "star fan" Lily Xiaotian and a lamb wrapped in a bath towel. Many cute characters appeared in unison to add a lot of color to the film.

In addition to "cheerful music", "cute characters" and "super high production level", the most commendable story of the film is "music dream". In the film, Purdy walked with his friends to realize his musical dream, and he had setbacks and lost his mind on the way. However, with the warm persuasion of his father Kangba and the full support of his partners, this dog who loves music finally overcame the difficulties and realized his musical dream.

More importantly, the children watching this movie can learn the importance of "family" and "friendship" and the true meaning of "dream" from Purdy’s story, which not only makes them happy, but also gains growth.

Since its inception, the film has been full of expectations from countless parents on various platforms. Some parents said that the theme of the film "Music Dream" is "novel" in domestic animated films, and they will take their children to see it after it is released. Some parents also said that "the posters and previews of the film are very bright, the characters are cute and cute, and the children are sure to like them"; There are also audiences excited after listening to the music in the preview, saying that it is really worth the money to hear countless beautiful music in a movie.

As the film’s release date is approaching, this "music party exclusively for children" will definitely bring the parent-child audience a super-happy viewing trip, so stay tuned.

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Text | The Secret History of Kan Kan

Editor | The Secret History of Kan Kan

When the audience often sees the stars putting on airs and pretending to be masters, they will naturally think that they have the absolute right to speak in the film and television circle. But in fact, even the top stars may face the fate of being replaced in this entertainment industry full of competition and variables.

Today, let’s talk about the actors who were temporarily replaced. Some of them may be replaced because of their own mistakes, while others may be victims of capital operation.

Wallace Huo

When Wallace Huo made his debut in The Lovers of Dolphin Bay, his typical image of a creamy young man with fair skin and knife-shaped eyebrows won his audience’s appreciation.

With the passage of time, Wallace Huo’s career, like a rising star in Ran Ran, soon became a popular niche in China. His turning point appeared in 2007, when he played the role of Xu Changqing in Legend of the Sword and the Chivalrous Man 3, his elegant image of "the son in white" was deeply rooted in people’s hearts, making him known as "the first handsome man in ancient costume".

Wallace Huo’s success has not been plain sailing. When he first entered the entertainment industry, he went through a difficult stage-being changed. Although he was fully prepared for the role, he had to give way because of the addition of another actor with a higher coffee table.

Shao Bing

In 2000, Shao Bing’s artistic career ushered in a major turning point. He originally played the leading role of Ling Huchong in the legendary swordsman directed by Zhang Jizhong, and together with Li Yapeng, he enthusiastically promoted the series.

After just over ten days of shooting, the plot changed dramatically, and Shao Bing was replaced by Li Yapeng.

This change stems from the decision of director Zhang Jizhong. Although Shao Bing won the honor of the film emperor and was taken by Zhang, some disharmonious factors during the filming, such as not obeying the rules of the crew and making frequent phone calls, led him to be considered as a big card player.

In the face of these accusations, Shao Bing argued that it was the crew’s dissatisfaction and rejection of him. This storm eventually led to his role being replaced in the play, which shocked the audience and the industry.

Shao Bing’s career suffered a setback. In those dark days, he received numerous inquiries every day, and his life was full of confusion and challenges.

Mini Yang

She gallops in the entertainment industry with high value and strong strength, and at the same time has huge flow and performance. After more than ten years’ efforts, Yang Mi has become the representative of first-line female artists.

After the divorce, Yang Mi’s image changed significantly. She has grown from a silly and sweet role to a strong woman, and has become a shareholder of Jiaxing Media.

Yang Mi’s road to success was not smooth sailing. In her early years, she was treated with hostility in the interview, which made her feel helpless and flustered. Thanks to the support and intervention of her family, she successfully got rid of this dilemma. Nevertheless, this incident made her lose her original role.

Even after becoming famous, Yang Mi had been forced to change roles because his background was not hard. These unfair experiences did not defeat her, but inspired her to work harder to prove her ability and value.

Meng Li

Li Meng, a talented actress, frankly recalled her being cast in White Deer Plain in a variety show.

Today, many years later, she is still confused about the reason for that replacement. In the cast and circle, she was regarded as "difficult" because of her perfectionist work attitude, and this evaluation came from directors Li Chengru and Zhang Jizhong.

There was a video showing that Li Meng had a dispute with the staff, which further confirmed her strict attitude towards the details of her work. According to insiders, Li Meng’s demands on makeup and drama details are extremely high, which often makes the whole crew wait.

Even Zhang Songwen, a co-actor, mentioned that Li Meng was sometimes too strict in pursuing dramatic effects.

Li Meng herself explained that all her requirements were to make the drama more perfect, but she gradually realized that her high standards brought a burden to others.

Chiu Man-Cheuk

In 2012, the shooting scene of the film "Special Identity" became the focus of the entertainment circle. Due to the conflict between Chiu Man-Cheuk and Donnie Yen, the behind-the-scenes of this film became complicated and confusing. When the cooperation between two martial arts stars seems to spark, things are developing in a disharmonious direction.

The crew had to make a public statement, announcing that Chiu Man-Cheuk and the crew had decided to terminate their cooperation because of their different ideas. This statement was directed at Chiu Man-Cheuk, followed by a series of criticisms against him.

Donnie Yen also pointed out that there was something wrong with Chiu Man-Cheuk in the subsequent interview, which further aggravated the storm.

Chiu Man-Cheuk did not remain silent in this controversy. He argued that he didn’t play the big card, but because of the differences with Donnie Yen on the script, the cooperation was terminated. Chiu Man-Cheuk criticized Donnie Yen’s changes to the script, which caused his role to change from a positive image to a negative one, and his scenes were greatly reduced.

As the dispute between the two sides escalated, more actors were involved in the dispute. Hong Kong actors tend to support Donnie Yen, while mainland actors stand on Chiu Man-Cheuk’s side.

Chiu Man-Cheuk finally chose to appear on a TV program, telling the cause and process of the incident in detail, trying to clarify his position.

In this dispute, Chiu Man-Cheuk indicated that he chose to strike in order to get a fair explanation, but this behavior eventually led to his exclusion from the cast. With the passage of time, this controversy has gradually become a thing of the past, but there is still no clear answer to the question of who is right and who is wrong.

Lemon

At the age of 17, Lemon was attracted by the famous director Li Shaohong for her good looks, which started her acting career. After signing a contract with a company in Li Shaohong, Lemon quickly acquired a lot of high-quality resources, including the role of the heroine who cooperated with the first-class stars, and her career was the same.

With the strong support of Li Shaohong, Lemon soon became the head of the company, Hua Dan, and his fame even surpassed that of senior actors such as Stephy and Yang Mi. The ease of becoming famous seems to make Lemon forget his original dream and initial heart, and gradually there is an attitude problem.

This attitude problem reached its climax during the filming of A Dream of Red Mansions. Lemon was eventually expelled from Li Shaohong because she didn’t respect the role and crew, and Yi Song took over the role of Xiangling. This incident has dealt a great blow to her career and her reputation has plummeted.

In order to save her career, Lemon even tried plastic surgery, but the result was not satisfactory, which aggravated her career dilemma. Now, Lemon has turned to be an anchor, and the dream that she once aspired to be a film queen seems out of reach.

1905 movie network news The film will officially land in the national cinema on August 19th. It combines many aspects such as friendship, adventure and humor, and is the first choice for parent-child viewing in summer.

Princess Wright ventured to set off, and the word-of-mouth discussion ignited the enthusiasm of parents and children to watch movies

The film Jungle Adventure is adapted from Sebastian Lybeck’s best-selling children’s book Latte and The Magic Waterstone in 1971. It tells the story that the naughty and lovely hedgehog Wright and the clever and kind squirrel Chestnut embark on an adventure to find the magic waterstone in order to save the arid jungle. In order to get the magic water stone back from the bear king’s spot map, they thought of various ways … …

Today, the film once again exposed a new poster. Wright the Hedgehog and Li Bao the Squirrel sat proudly on the bear king’s spot map, but the expression of the bear king’s spot map seemed to be very dissatisfied. Several people were funny and full of contradictions, which made people look forward to what kind of wonderful story would happen between them.

Previously, the film "Jungle Adventure" has landed in more than 20 national cinemas, and has also been sincerely recommended by millions of families around the world, such as: "The story is easy and the plot is interesting, suitable for parent-child families." "Everyone waddled in the forest and had fun." "In the process of finding water stones, Wright and Li Bao became better friends and better themselves." ….. this kind of praise is everywhere. The joyful and exciting journey of the film is about to begin. Let’s follow Wright and Chestnut to the forest and take part in this adventure to find the magic water stone!

Excellent quality animation, five highlights, full of ingenuity

Aspect 1: Summer parent-child viewing is the first choice! Exquisite pictures and humorous plots, whether children or big friends, can join hands with the brave Princess Wright and feel the courage and perseverance brought by the film in a relaxed and happy atmosphere!

Aspect 2: Excellent script quality and the most touching friendship story! The screenplay won the Best Animation Screenplay Award at Stuttgart International Animation Film Festival. In order to save the jungle, the protagonists Wright the Hedgehog and Chestnut the Squirrel relied on each other and overcame difficulties all the way, and they developed their own tacit understanding and showed the most sincere friendship.

Aspect 3: The adventure scene is thrilling! The little friends crossed the dense jungle, crossed the sinister river and defeated the fierce beasts together. The film portrayed the magical world that children were curious about just right, and the audience was able to explore the unknown fun through intense scenes!

Aspect 4: The animated picture is exquisite and delicate! The film was carefully polished by a 500-person animation team for six years, which made the film colorful and eye-catching, and the animation scenes were full of details. The main creators always created with professional ability and serious attitude, just to bring the audience a perfect visual experience!

Aspect 5: the character image is humorous and lovely! There are many different types of characters in the film, such as the naughty and lovely hedgehog Wright, the clever and kind squirrel Chestnut, the cunning and dangerous wolves, the arrogant and powerful bear king and so on, which add infinite joy and interest to this adventure!

The movie "Adventure in the Jungle" will be released happily on August 19th! This film about friendship, courage and growth can not only bring a relaxed, healing and entertaining viewing experience to parents and children, but also make friends feel happy from it. Let’s go on an adventure and have a happy summer. Let’s go into the cinema and meet Princess Wright!

　　Kathmandu dengue fever hotline: 1180, free ambulance telephone: 102 (issued by the Nigerian government on September 15). Consular protection and assistance telephone numbers of the Embassy in Nepal: 00977-1-4431511, 00977-9828713715 (epidemic-related hotline). (Embassy of China in Nepal)

　　Recently, there have been many vicious incidents caused by campus loans, among which several college students in Fujian committed suicide because they owed a high amount of campus loans. Campus loan has caused many problems, among which, of course, some college students are ahead of luxury consumption, but the problem of campus loan platform can not be ignored, and some even listed the "original sin" of campus loan. Where is the most critical issue of campus loan? The "Legal Daily" reporter conducted an in-depth investigation.

　　□ Reporter Zhao Li Liu Xueyan

　　"I am a college student with a loan of more than 100,000 yuan. This is my letter last year, which is a bit dark."

　　Xiao Ming, who was sitting in front of the reporter, said frankly that he had started to borrow money since he was admitted to the university. He had already borrowed money from four campus lending platforms.

　　"The immorality of the campus staging platform is that it is clear that college students have a strong desire for consumption, but they have no excellent repayment ability and are not strictly audited. This is the root cause of all the problems of campus loans. It should be said that the original intention of campus loan is good, which solves the just-needed needs of some students and reduces the economic burden. However, the campus loan platform neither discriminates students’ repayment ability, but also deliberately guides them to make high consumption, and even displays luxury goods in a big layout. This motivation is worth pondering. " As a frequent customer of loans, Xiao Ming said so.

　　Indeed, some students realize their entrepreneurial dreams through campus loans, and some students live in debt for years. The bipolar evaluation of campus loan makes it wander between angels and demons.

　　Attract students with all kinds of sweetness

　　Xiao Ming came into contact with loans very early, and the earliest time was in November 2012. The reason for the loan is very simple. The family is financially strapped and uses the national student loan to go to college. "At that time, online lending had not yet arisen, and I did not borrow money from the college student loan platform." Xiao Ming told reporters that from 2012 to 2014, although campus loans still did not enter the field of vision of most students, various staged advertisements were already covered with campus toilets, and at the same time, associations and event sponsors came to the school to set up stalls to sell mobile phones. "At that time, the advertisements were also ‘ Down payment ××××, take it home with your mobile phone ’ " .

　　In Xiao Ming’s view, this kind of advertisement generally claims simple procedures and high amount of money, but avoids talking about the handling fee. "I have a classmate who has handled this kind of business and bought an Apple mobile phone. After all, it costs two or three thousand yuan more than the regular price of the mobile phone, and the annual interest rate exceeds 50%."

　　Xiao Ming told reporters that after 2014, the campus staging platform began to be widely promoted on bus platforms in large and medium-sized cities, especially around universities. However, there is a phenomenon that is changing, that is, the handling fee is much lower. "And in order to acquire new users, the platform has also invested heavily. The first order is interest-free, and all kinds of cash withdrawals are interest-free. At that time, I only got interest-free loans from installment music, interesting installment and excellent installment. The amount exceeded 40,000 yuan." Xiao Ming said.

　　According to Xiao Ming, when campus loans enter the university campus, as long as they pass the face-to-face signing of the platform, new users can get all kinds of gifts, so that students can taste the sweetness without spending a cent. "Later, the competition became increasingly fierce, and the service providers burned almost all their money. Only then did they slowly cancel or reduce the benefits of new users, but they still engaged in profit-making activities during the school year." Xiao Ming said that later, many platforms launched visa-free services, and from then on, reports of students being stolen to participate in campus loans often appeared.

　　High bad debt rate leads to high interest.

　　During the visit, some insiders told reporters that for college students, the monthly living expenses are limited, and sometimes there will be cases of purchasing things outside the basic living security. As a result, students who apply for loans actually don’t have much money to repay loans. At this time, they dare not tell their families that they can only continue to borrow money to repay loans, and the more they borrow, the more they borrow. Especially for students who borrow from bad campus loan platforms, they seem to have entered a "dead end".

　　Jing Wong, who is in charge of lending business in an asset management company in Beijing, told reporters that the core problem of campus lending is actually the bad debt rate. "The bad debt rate is also a thing that all platforms are secretive about. Everyone is avoiding this issue and is unwilling to say it. At present, the bad debt rate of the campus loan platform is too high, and two of the 10 single businesses may have bad debts. I once came into contact with a list of bad debts in a friend’s company. This student has borrowed money from four platforms, and all of them have not been paid. The credit information system is still not perfect, and all platforms can’t avoid this kind of repeated lending. "

　　Since the bad debt rate is high, how can the campus loan platform protect the capital? Insiders told reporters that the solution of campus loan platform is high interest.

　　"The interest rates of campus loans are ridiculously high, and this figure will get higher and higher with the increase of bad debt rate. At the same time, the stability of the entire campus loan financial chain is getting worse and worse, which is a vicious circle. High interest rate means high bad debts, and high bad debts mean higher interest rates. As the last link of this game, poor college students have no home to look forward to. " In Jing Wong’s view, many college students now borrow money from this platform to pay back the money from that platform. This situation is not surprising at all. "The game can only be played like this in the end. As a platform, he only cares about whether his money can be recovered, as long as it is not the last one. "

　　However, the reporter noted that in the official caliber of many campus loan platforms, the bad debt rate is below 1%.

　　"Many years ago, the state canceled the long-term losses of banks in handling student credit cards and student loans, and the official data of bad debt rate was as high as 8%, which also explained the hidden dangers behind the staging platform for college students." Jing Wong said.

　　The service fee is higher than the interest

　　In addition, there is a secret that can’t be told to students on the campus loan platform — — Service fees and other additional fees.

　　Generally speaking, the profit of campus loan platform mainly depends on interest and service fees, and some staged shopping guide platforms will charge the shopping guide fees of channel providers. In other words, the campus loan platform either puts the interest rate of loans from P2P companies back on students, or bargains with e-commerce, which is the profit model of "low gross profit of goods+high repayment interest rate" or "high gross profit of goods+low repayment interest rate".

　　"Here, we don’t discuss the roundabout between the campus loan platform and e-commerce, but only the things between the platform and the students. In campus loan service, the cost of student loans generally includes two aspects, on the one hand, loan interest, on the other hand, service fees, handling fees, production costs and other expenses. And ‘ The interest rate is as low as 0.99% per month ’ ‘ Zero down payment and zero interest ’ These words are too attractive for college students who are not deeply involved in the world. Some students only notice the low interest rate, but ignore the high cost of comprehensive borrowing. " Jing Wong said that in fact, many campus loan platforms are false propaganda. According to the survey, the annualized loan interest rate of pure campus loan platform is generally between 10% and 25%, and the installment shopping platform is even higher. The annualized interest rate of most products is above 20%, while some platforms are seemingly interest-free and low-interest, but in fact they take advantage of the lack of financial knowledge of college students. Once some unspecified service fees, management fees, transaction fees and other expenses are added up, they are even higher than interest, and some platforms increase interest in disguise.

　　Cartography/Gao Yue　　

Recently, the sharp drop in the market price of soda ash has aroused widespread concern. Behind this phenomenon is the result of multiple factors. First of all, the slowdown of global economic growth leads to the weakening of industrial demand, and the demand for soda ash as a chemical raw material decreases accordingly. Secondly, the continuous expansion of domestic soda production capacity has made the market oversupply and further depressed the price. In addition, the strict implementation of environmental protection policies has also prompted some high-cost and inefficient production enterprises to withdraw from the market, which has aggravated the oversupply situation in the short term.

The downward trend of soda ash price has a far-reaching impact on related industries. First of all, for soda ash production enterprises, the profit space has been greatly compressed, and some enterprises even face losses. This may lead enterprises to reduce investment, slow down the pace of technology upgrading and capacity expansion, thus affecting the long-term development of the industry. Secondly, for downstream users, such as glass manufacturing, detergent production and other industries, the decline in the price of soda ash means the reduction of production costs and helps to enhance the profitability of enterprises. However, this cost advantage may also lead enterprises to rely too much on low-priced raw materials and ignore technological innovation and product quality improvement.

In order to show the impact of soda ash price decline more intuitively, the following table lists the cost changes of different industries before and after soda ash price changes:

The drop in the price of soda ash has also had a significant impact on the futures market. Investors’ interest in soda ash futures has weakened, and both trading volume and positions have declined. This change in market sentiment may lead to further fluctuations in soda ash futures prices. For futures investors, it is necessary to pay close attention to changes in market supply and demand, macroeconomic trends and policy trends in order to make more rational investment decisions.

Generally speaking, the decline of soda ash price is the result of many factors, and its influence is not limited to production enterprises and downstream users, but also affects the whole futures market. Faced with this trend, relevant industries and enterprises need to take active measures to reduce the negative impact of price fluctuations and seek new development opportunities.

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　　Changchun, January 21st (Li Dan) The New Year’s Eve dinner is the highlight of the Spring Festival, which represents gathering and reunion. There is love for family behind the sumptuous dishes. The reporter’s investigation found that with the younger generation such as the "post-90 s" taking over the New Year’s Eve dinner, the traditional New Year’s Eve dinner has more new "opening ways".

　　Li Shan, a native of Changchun, boasts of being "a little white in the kitchen". In order to make a big meal that can break through the "Battle of Versailles" on the New Year’s Eve, she turned her attention to the prepared dishes early.

　　"In the past, it was very hard for my parents to organize the New Year’s Eve dinner, which was time-consuming and labor-intensive. This year, I cooked it myself, mainly focusing on whether it was delicious, beautiful and inconvenient." Li Shan said that this year she bought many "high-end dishes" such as Golden Soup, Abalone, Huajiao Chicken, Buddha Leaping Wall, Sweet and Sour Mandarin Fish, and so on. When making them, they only need to be oiled, poured with sauce, or cooked directly, which saves time and effort, and has a fresh taste.

　　Li Shan said that his family has a wide range of tastes, and he paid attention to all kinds of information about New Year’s Eve before the Spring Festival, and ordered semi-finished products and pre-cooked dishes in combination, making this year’s New Year’s Eve a "gathering of local delicacies".

　　The intergenerational change of the "cooking right" of the New Year’s Eve dinner makes the semi-finished products and prefabricated dishes in the market very popular. The promotion staff of a large supermarket in Changchun told the reporter that the vegetable packages currently on the shelves are welcomed by many consumers, among which young people who are married around the age of 30 are the main buyers.

　　"Cooking instructions are provided on the boxes of most dishes." The promoter said that the dishes with good taste and good appearance can better meet the needs of young people to "take photos".

　　Hao Qiuning, a 64-year-old Changchun native, bluntly said that making New Year’s Eve dinner made children addicted to chefs. "My daughter is not very good at cooking at ordinary times. This year, she bought some prefabricated dishes and wanted to show off, which made her feel very fulfilled."

　　In addition to traditional dishes, all kinds of hot pot and barbecue are also popular choices for New Year’s Eve. Rao Lei, a native of Changchun, ordered a grilled fish set meal on the takeaway platform. The dishes were delivered with simple heating stoves, which added different flavors to the New Year’s Eve dinner.

　　"This year, my family’s New Year’s Eve dinner is mainly made by myself, supplemented by buying some take-away dishes. In this way, relatives and friends can not only eat my craft, but also taste the delicious food of some restaurants, killing two birds with one stone. " Rao Lei said.

　　According to the data of Meituan’s takeaway, in the last two weeks, the number of merchants offering New Year’s Eve dishes on the platform has increased by 20 times compared with the same period of last year, and the search volume of keywords such as "New Year’s Eve takeaway" and "New Year’s Eve takeaway" has increased by 4 times year-on-year. On the platform of Hungry, the search volume of "family banquet" takeaway has increased by 10 times since the twelfth lunar month.

　　When the old tradition of cooking is combined with various new ways, the content of the New Year’s Eve dinner is also richer. "I am very satisfied when I see the food made by myself and the smile of the whole family. The first thing is to take photos and send a circle of friends, which is the taste of the year and family." Rao Lei said.